Maaco and Meineke Launch "Fathers Going Further" to Honor A Children's Miracle Network Hospitals' Miracle Dad for Father's Day
(CHARLOTTE, NC - June 11, 2015) - Maaco and Meineke, the cornerstone companies of Charlotte-based automotive franchisor Driven Brands, have partnered with Children's Miracle Network Hospitals® to honor three "Miracle Dads" in their first-ever Fathers Going Further contest.
Launching Monday, June 8, and running through Father's Day (June 21), the contest shares the inspiring stories of three fathers, commonly referred to as Miracle Dads, whose child(ren) have been treated for illnesses or injuries at Children's Miracle Network Hospitals across the country.
The public is encouraged to vote for the father they find most deserving to win a free overall paint job from Maaco and a year's worth of car care maintenance from Meineke. The three Miracle Dads are:
- Michaek Yeakey Sr. of Indianapolis, IN (Riley Hospital for Children)
- James Cox of Phoenix, Arizona (Phoenix Children's Hospital)
- Chuck Provenzano of Orlando, Florida (Arnold Palmer Hospital for Children)
"These amazing fathers have sacrificed a lot and gone above and beyond for their families through very tough times," said Driven Brands CMO Artemio Garza. "In celebration of Father's Day, we want to do what we can for a deserving dad. He can care for his family; we'll take care of his car."
Voting will take place on Maaco's Facebook page and Meineke's Facebook page. Visitors can vote once per page, per day through Sunday, June 21. After voting, visitors can make a donation to the Driven Brands Charitable Foundation to directly benefit Children's Miracle Network Hospitals. The foundation is committed to collecting $1M each year to support research, training and purchasing equipment at 170 Children's Miracle Network Hospitals across the U.S. and Canada.
"We like to develop unique promotions with our corporate partners so we were very interested in this Father's Day campaign with Driven Brands," said Cindee Starkie, director of corporate partnerships at Children's Miracle Network Hospitals. "This is an amazing opportunity to put the spotlight on our Miracle Families and bring attention to their moving stories."
The Miracle Father with the most votes will be announced Monday, June 22.